Privacy Policy
Last updated March 11, 2026
This Privacy Policy describes how General Inference Lab collects, uses, stores, and shares personal information when you visit our website, contact us, sign up for updates, or otherwise interact with our services.
Information We Collect
We collect information you provide directly to us, such as your name, email address, and any message content you send through email or signup forms.
We may also collect limited technical data automatically, such as browser type, device information, IP address, referring pages, and site usage information through cookies or analytics tools.
How We Use Your Information
We use personal information to:
- respond to inquiries and communicate with you;
- operate, maintain, and improve our website and services;
- send updates, research news, or marketing emails you opt into;
- protect against misuse, fraud, or security issues; and
- comply with legal obligations.
Legal Bases for Processing
Where the GDPR or similar laws apply, we rely on legal bases including your consent, our legitimate interests in running and improving the site, the performance of a contract or requested pre-contract steps, and compliance with legal obligations.
Sharing of Information
We do not sell your personal information. We may share information with carefully selected service providers who help us host the site, run analytics, send email communications, or support our operations.
We may also disclose information if required by law, to protect our rights, or in connection with a merger, financing, or sale of all or part of our business.
Data Retention and Security
We retain personal information only for as long as reasonably necessary for the purposes described in this policy, including legal, accounting, and reporting requirements.
We use reasonable technical and organizational safeguards to protect your information. No internet transmission or storage system is completely secure, so we cannot guarantee absolute security.
International Transfers
Some of our service providers may process information outside Sweden or the European Economic Area. When this happens, we take reasonable steps to ensure appropriate safeguards are in place.
Your Rights
Depending on your location, you may have the right to request access to your personal data, request correction or deletion, restrict or object to certain processing, withdraw consent, or request data portability.
To exercise any of these rights, contact us at jacob@kontiva.com.
Cookies and Analytics
We may use cookies and similar technologies to remember preferences, understand traffic patterns, and improve the performance of the site. You can manage cookies through your browser settings. Additional details are available in our Cookie Policy.
Children
Our website and services are not directed to children under the age of 18, and we do not knowingly collect personal information from children.
Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date.
Contact
If you have any questions about this page, email jacob@kontiva.com.
General Inference Lab
